Saturday, August 18, 2007

Scripps Networks: DIY By Design

TV networks tend to deal in drama, action and mayhem. Scripps Networks has a different approach. Were about food and shelter, says Peter Franks, director of design and motion services. Were about providing information from how-to home improvement projects to recipes to vacation planning. He admits, Were not trained video editors, but Final Cut is so intuitive and so easy to use that we dont need specialized training in the software. We can teach ourselves to do anything we need. Its just simple for artists to get. Thats one of the strengths of Final Cut.

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[Source: Apple Hot News]